AEDO, A. The Despotic Comfort of the Consumer: Customer Identity in the Personalized Marketplace. Sociedad y Economía, [S. l.], n. 47, p. e10411438, 2022. DOI: 10.25100/sye.v0i47.11438. Disponível em: https://sociedadyeconomia.univalle.edu.co/index.php/sociedad_y_economia/article/view/11438. Acesso em: 13 jul. 2024.